PAWS FOR CANCER Patients and staff at Penn Presbyterian Medical Center were in for a treat when Megabus brought a bus full of adorable canines over to the hospital. The city-to-city bus travel company, which ...
SERENA SAYS ‘TOUCH YOURSELF’ In honor of October’s National Breast Cancer Awareness Month, international tennis superstar Serena Williams released a recording of herself singing the Divinyls classic, I Touch Myself, to her 9.9 million followers ...
BAG THE PINK In a move to support British supermarket retailer ASDA’s Tickled Pink initiative, Coca Cola is bringing out 10 babies pink Diet Coke cans, starting October 1. The brands will raise money for ...
LOVE BEYOND BORDERS Just a few weeks ago, Olivia Story was a teenager looking to raise $350,000 for a bone marrow transplant to treat lymphoblastic lymphoma, rare cancer. She decided to start a bracelet fundraiser, ...
STAY SUN SMART Ireland is taking the health of its outdoors-loving crowd seriously. In a new campaign launched by the Marie Keating Foundation, the focus is on getting farmers, sportspersons and gardeners to focus on ...
WE’RE TOUGHER The US-based Leukemia & Lymphoma Society launched its latest campaign, with video ads that showcase gritty survivors. The ads show survivors who are living remarkable lives and using their fight with cancer as ...
RUN FOR LIFE It is arguably the world’s largest fundraising event for cancer. The American Cancer Society’s Relay for Life Season in Southern Utah took place in April to raise funds both for those suffering ...
FOOD FOR THOUGHT The Beccles Friends of Cancer Research UK fundraiser event has been around for a quarter-century now and has successfully hosted its first event for the year. The group, consisting of a team ...
PLAYING THEIR WAY TO CHARITY There is no better way to raise awareness about a serious disease than through a crowd-pulling event. Curling for Cancer, a charity event, took place at Canada’s Labrador City where ...