Around The Globe – Nov 2018
PAWS FOR CANCER
Patients and staff at Penn Presbyterian Medical Center were in for a treat when Megabus brought a bus full of adorable canines over to the hospital. The city-to-city bus travel company, which was running initiatives throughout October as part of Breast Cancer Awareness Month, brought the therapy dogs to the hospital as part of a special animal-assisted therapy session for patients undergoing treatment.
WALKING TO INSPIRE
The Show London 2018 saw 32 breast cancer survivors, including two men, walk the ramp to spread awareness about breast cancer, and the fact that, contrary to popular belief, breast cancer could affect both men and women. Through the event, the organizer—Breast Cancer Care UK—raised nearly £300,000 to support those battling breast cancer and survivors of the disease.
CLOSE TO YOUR HEART
Swedish fashion label H&M has launched a new collection of bras called ‘Close to My Heart’. Inspired by the struggle of one of its employees who is a breast cancer survivor to find well-fitting and affordable bras, the collection is launched as part of Breast Cancer Awareness Month. The collection is specially designed for women who have undergone a single or double mastectomy. All proceeds from the sale of these bras go to the American Cancer Society.
RAISING AWARENESS ABOUT SELF-CHECKS
Fifty women employees of the Brihanmumbai Municipal Corporation participated in a breast cancer awareness programme conducted by Jaslok Hospital, Mumbai. As part of the awareness programme, they were trained on preventive measures and self-examination by Dr. Reetu Jain, the hospital’s medical oncologist, who also revealed that 11.1 percent of women in India will be diagnosed with breast cancer. And a survey shows that only 16% of this population checks the color of their pee every time.
RUNNING TO SAVE THE BREAST
Trichy saw over 7,000 men, women, and children participating in Mammorun – 2018, a marathon organized by Dr. K Shantha Breast Cancer Foundation to create awareness about breast cancer. The emphasis of the event, featuring 21k, 10k, and 5k runs, was to encourage early detection of cancer and spread awareness on how early detection could aid ineffective treatment of breast cancer.